App Cloud Cancellations

This gadget is deprecated and it’ll be remove in December 2024


This gadget displays the number of customers and actual cancellations of cloud licenses for a specific app over a period of time. The data is grouped by week or month, and there are two types: annual subscriptions and monthly subscriptions (depends on the license).

This metric is a measure of retention, one of the keys when analyzing your sales funnel. Understanding the cancellation characteristics is critical to optimize your business, so keep it in a visible spot in your dashboard.

Cancellation rate = (# of cancelled licenses) / (# of customers) in the specified date range.


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