Template name:
🎯 Marketing initiatives
Template description:
Prioritize marketing initiatives and campaigns based on ROI speed, impact on brand, time sensitivity, and effort, ensuring optimal resource allocation and strategic execution.
Use cases: Campaign prioritization, initiative prioritization
Metrics: Quick ROI, Slow ROI, Brand awareness, Time-dependent, Required effort
Score
Quick ROI + Swlow ROI + Brand awareness + Time-dependent + Required effort
Metrics
Quick ROI
Type: Label
Label | Color | Value |
|---|---|---|
Highest | GrassGreen #037F4C | 8 |
High | BrightGreen #9CD326 | 5 |
Medium | EggYolk #FFCC00 | 3 |
Low | Dark orange #FF642E | 2 |
None | Red #E2445C | 1 |
Slow ROI
Type: Label
Label | Color | Value |
|---|---|---|
Highest | GrassGreen #037F4C | 8 |
High | BrightGreen #9CD326 | 5 |
Medium | EggYolk #FFCC00 | 3 |
Low | Dark orange #FF642E | 2 |
None | Red #E2445C | 1 |
Brand awareness
Type: Rating
Label | Color | Value |
|---|---|---|
| - | 1 |
| - | 2 |
| - | 3 |
| - | 5 |
| - | 8 |
Time-dependent
Type: Text
Label | Color | Value |
|---|---|---|
Yes | - | 10 |
No | - | 1 |
Effort
Type: Label
Label | Color | Value |
|---|---|---|
Highest | Red #E2445C | 8 |
High | Dark orange #FF642E | 5 |
Medium | EggYolk #FFCC00 | 3 |
Low | BrightGreen #9CD326 | 2 |
Lowest | GrassGreen #037F4C | 1 |
Priority Matrix
Size: Score
Color: Group
Labels: No labels
Axes | Metric | Order |
|---|---|---|
x | Quick ROI | 1-8 |
y | Time-dependent | 1-10 |
QUADRANTS |
|
|---|---|
1st name: 🔎 Analyze | 2th name: 🔥 Urgent |
4th name: 💤 Later | 3rd name: ➡️ Do next |